Measurement scales

Nominal scale It is a system of assigning number symbols to in order to label the events. For example when there is assignment o numbers to basket ballplayers for the… Read more »

Preparing for your research

The researcher should not begin data collection until the research questions have been identified clearly and literature review has been conducted. The data collection methods with these research questions should… Read more »

Social desirability bias

Respondents generally answers questions based on their perception of social desirability of those answers. The answer that seems to be most desirable is endorsed the most. Therefore, questions should be… Read more »